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Logo Usage Guidelines Version 1.1 | Approved by [Work-in-Progress] | Last updated [3/26/2026] Why these guidelines exist: Consistent brand identity across all platforms increases recognition and builds trust with the audience. These standards protect the logo’s visual integrity—proper colors, spacing, and variations—preventing unprofessional, distorted, or inaccurate representation. Such guidelines streamline marketing efforts and maintain a polished, professional image. As our teams collaborate, we hope this will serve as a useful tool and not an obstacle. Official Logo Files
- Black version
- White version (for dark backgrounds)
Helpful Tips for Using the Logo Well
- Maintain the exact proportions—try not to stretch, squash, or skew.
- Keep the minimum size: 1 inch tall for print/signs/merch.
- Leave clear space around the logo equal to the height of the logo (no text, graphics, or edges touching it).
- Place on clean, high-contrast backgrounds.
Things to Avoid:
- Alter the shape, add elements, or combine with other graphics.
- Stretch, tilt, or distort it in any way.
Tips for Merchandise & Signs
- Large signs: Scale proportionally—try not to crop or edit.
- Apparel: Have the logo face correctly and be placed in consistent zones (e.g., front left breast 2-3 inches to the left of the center and roughly 3-4 inches below the collar.
If you’re ever unsure about a design, feel free to reach out! We’re happy to help you get it just right. -Media / Marketing Team
